
Pastrami on the runway
An LED-lit Michael Kors cart on a makeshift SoHo runway for Fashion Week — pastrami sandwiches served in a collaboration with Katz’s Deli.
- Cart
- LED-lit
- Menu partner
- Katz’s Deli
A staffed espresso bar for offices, events, and brand activations, from $1,500 a day. Trained baristas, a real coffee program, custom menus, and the option to wrap the cart or truck in your brand. Served across all five NYC boroughs and the tri-state area.
Coffee is the rare amenity that makes people stop, wait, and stay for a minute, which is exactly what an office morning, a conference lobby, or a brand activation wants. A staffed cart or truck turns a queue into a soft touchpoint: a barista pulling real espresso, a menu that fits the moment, and a line that moves fast enough not to become a bottleneck.
For events and offices, it is the low-friction way to feel generous. There is no venue kitchen to rent and no machine for your team to babysit; the cart arrives specced and staffed, serves through the window you set, and packs out clean. For a brand, a wrapped coffee cart or espresso truck doubles as a sampling station and a photo backdrop, handing your logo to everyone who walks off with a cup.
We build the coffee program to the crowd, hot and iced espresso, drip, matcha, and non-coffee options, and scale baristas to headcount so the pace holds from the first cup to the last. Permitting, insurance, and location are handled for public and private settings alike.

An LED-lit Michael Kors cart on a makeshift SoHo runway for Fashion Week — pastrami sandwiches served in a collaboration with Katz’s Deli.
Tell us what you’re planning and we’ll scope the truck, the wrap, and the dates around it.
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